Blog

We’re just going to say it: product marketers are undervalued. They’re often overlooked for their engineering-enabled product counterparts–and that’s a big issue if you want to build something the market wants to buy.  Personally, we think a good chunk of these issues comes from not understanding

Product prioritization techniques are broken for startups. The stuff that works for big, established corporations won’t work for pre-product/market-fit (PMF) startups. Their way of doing things won’t help you to build a better product. In fact, if you try and do things their way, you might end

In the past 12 months we’ve dedicated all of our energies to helping B2B SaaS get more value out of June. By focusing more on their needs, we learned about their daily challenges. Today we’re excited to share our latest development. A new way of doing product analytics

Early Product Managers (PMs) don't leave startups. They leave founders. For a PM to be successful, they need to forge a good relationship with the company founder. A great Founder-PM fit is when the PM and hos team own 80% of the product, and the founder owns the remaining 20%

Growth is inherent to start-ups. Nothing starts, and there’s no company unless people are signing up and on track to pay you. But when and how do you start hiring for “growth,” and what does that mean in a post growth hacking, post-SVB world? We talked to Darius Contractor

Before the specs, the Jira tickets, the sprints, and the briefs, there are agile tech companies. These are the startups built by people hacking away at problems their customers talk about online. Engineers aren’t in a corner with noise canceling headphones, they're listening in on customer calls with their

In the cut-throat tech world, the few who survive often have one thing in common: They ship incredibly fast. Staying ahead in the competitive market is the key to success. But fast shipping doesn't mean rushing products or releasing useless features - it means being agile, flexible, and efficient in

If you’re working in tech, you’ve likely heard the phrase or been a part of a company adopting product-led growth. And with good reason. Who doesn’t want their engineering sprints also to grow revenue? It’s strategically satisfying. At the same time, “PLG” has become a bit

Reaching Product Market Fit is like crossing a desert. It’s a long, arduous journey that few will survive. You start to build something good, but it will take months, or even years before you can start charging your customers. And while you’re out wandering in that desert, it’

Pre-Product Market Fit Product Management content sucks. But there’s a reason for this: 99% of PM theory comes from post-PMF companies. If you’re Google, Facebook, or Intercom you have the experience, time, resources, and influence to develop a science that trickles down into other companies. So it’s